They've even promised to boycott the brand because of it.
There’s never a dull day in the life of the Kardashian/Jenners and this week is Kendall’s turn to face the backlash.
The 20-year-old model is the new face of Adidas’ latest “original is never finished” campaign and fans of the brand are raging she’s involved.
In the campaign video which was shared on Instagram, Kendall can be seen in a hibernation chamber, and she says, “I did what I had to do. I faced it all, and I stood tall. I did it my my way.”
In the comments section, things are getting heated, with many people saying she hasn’t earned her place as the brand’s ambassador. They’re suggesting she was given the job because of the family she’s from, and not because of her interest or passion for sport.
Others have been suggesting that an athlete would have been a better face for the ad, someone with a background in training. One person wrote, “Thousands of kids that train every day, doing sports, are role models to others – and Adidas go and get this fake humanoid to advertise sports items? Come on.”
Some have even promised to boycott the brand completely until Kendall is removed. “I won’t buy anything from you until her contract is done. You can do way better than THIS”, one said.
What do you think of this latest controversy?
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