The End Of Effortless Hair? The Blowout’s Quick Comeback

 

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The Brazilian blowout, once synonymous with the ’90s supermodel glamour – think Cindy Crawford-style volume and the signature Victoria’s Secret-era waves – has staged a swift and promising return. For a while, that level of glamour felt firmly stored away with throwback beauty files. But suddenly, it’s everywhere again and this time, it’s not just for special occasions!

Lately, effortlessness is starting to feel a little… lifeless. We’ve spent the last few years worshipping at the altar of minimalist hair. Slicked-back buns, tight ponies and pin-straight middle parts became the unofficial uniform of the “clean girl aesthetic”.

But that restrained approach, while sophisticated, often left hair lacking personality. The return of the blowout signals a move away from minimalism and a return to hair that has personality (and actually moves.)

@nats_not_okay Replying to @donthaveaname how i get the PERFECT 90s BLOWOUT at home🍦✨🥞 the long awaited hair tutorial is HEREEEE #blowout #hairtutorial #90sblowout #hairinspo #fyp #foryou @Dyson USA ♬ original sound – Nat Anderson

The trend isn’t just nostalgia, it’s everywhere. We’ve seen it make a strong return on the runways, proving that volume and polish can coexist with contemporary fashion. On the red carpet, celebrities are swapping sleek ponytails for waves and layered blow-dries. Zendaya’s bouncy glam and Kim Kardashian’s recent love affair with full-bodied brunette volume all point to the same conclusion: big hair is back!

This time, the blowout isn’t solely reserved for black-tie events. It’s for everyone, everywhere. Coffee runs or Cannes Film Fest. The resurgence is partially due to modern tools and achieving it at home has never been easier.

The Dyson Airwrap brings salon-level volume to your own home, while budget-friendly velcro rollers or a trusty round brush prove that big, polished hair doesn’t need a luxury price tag. No celeb stylist? No problem. Red-carpet-worthy locks are now completely within reach, and everyone’s invited to the party.

 

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The blowout’s comeback is as much about accessibility as it is about style. Scroll Instagram, TikTok, or YouTube and you’ll find tutorials for every hair type, length, and mood. Social media has turned big, bouncy hair into something anyone can master. Wear it with a blazer and heels for a refined office moment, or let loose with jeans and a crop top for effortlessly chic street style.

Voluminous hair is no longer just an indulgence or an occasional luxury, but an everyday staple. Flat hair has had its moment, and definitely served its purpose, but now women want body, bounce and a bit of boldness.

Stick with us, and we’ll show you how to get that full, bouncy, red-carpet-worthy hair at home, without ever stepping foot in a salon.

Dyson Airwrap blowout

@lebaneseangel22 Replying to @nikos.hood how to make your dyson airwrap blowout last ALL week – NO touchups or restyling 🫶🏼 #pincurls #dysonairwraphacks #dysonairwraptutorial #dysonairwrap #blowoututorial ♬ original sound – Lebaneseangel22

Velcro roller blowout

@hairbykylie The easiest way to take out velcro rollers! . . . . . . . . . . #hairstyles #hair #hairtransformation #hairtutorial #hairfashion #reels #reelsinstagram #reelsvideo #reelitfeelit #velcrorollers #hairrollers #heatlesshair #hairtok #hairtoks ♬ Hey, Mickey! – Baby Tate

Bombshell blowout

@edelydesigns Replying to @sadgigill Victoria’s Secret bombshell “blowout” ✨ re-creating the original step-by-step guide next!@@Hairitage by Mindy@@Olaplex@@Mane Sustainable Hair Care@@Moroccanoil@@Nexxus Hair Care@@IGK Hair##blowout##victoriasecret##victoriassecretfashionshow##hairtok##hairtutorials##hair##hairgoals#hairvolume ♬ Kiss Me – Sixpence None The Richer

Words by Indie Nair