10 Things We Know Right Now About Gwen Stefani’s Urban Decay Palette

The dream combo has finally formed – Gwen Stefani and Urban Decay. The palette is available in stores next week and we've got the dish on what you need to know about it right now. This is one celeb collaboration that might just surprise you!

Just when we thought Urban Decay eyeshadow palettes couldn’t get any better, they go and collaborate with Gwen Stefani. Can you think of a better pairing?

Gwen is one seriously talented gal, from her music to her clothing line L.A.M.B. – it was only a matter of time before she took her hand to make-up and, boy, are we glad she did! Ahead of its release in Ireland, here are the 10 things we know right now about Gwen’s upcoming Urban Decay palette.

1. This is Urban Decay’s first celeb collaboration

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This is the first time Urban Decay has paired up with a celebrity for its infamous palettes. We can certainly see why Gwen was the first star they chose – she’s quirky, original and trendy, just like UD.

2. The packaging is amazing

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The case for the palette is like nothing we’ve ever seen. It comes in a gold and white striped box and, outside, the palette is white with black circles where each eyeshadow is, and it’s all bound together with a gold rim – we seriously heart.

3. Gwen used to be a make-up artist, so its bound to be fab!

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If Gwen Stefani had continued in her old job, we may never have had Don’t Speak or I’m Just a Girl (sob), the starlet used to be a make-up artist before she hit the big time with No Doubt. So at least we know she really knows her stuff!

4. It has a whopping 15 colours 

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Eh, so that’s us sorted for the next year! The whole palette is super versatile too – you can use the light browns – blonde, bathwater and skimp – for a natural day look and then transform your natural look into a smokey brown eye, using baby and steady.

5. Each colour is named after a song, or aspect of her life

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The singer gave the ultimate personal touches to the palette by naming each shade after important parts of her life and her favourite songs. Gwen named one of the colours Anaheim, which is where she’s from, and another colour is called 1987, which is the year No Doubt formed.

6. The palette has  sneaky song lyrics on the mirror

The right-hand bottom corner of the mirror has the words “Magic’s in the make-up”, which is one of Gwen’s first and fave songs with No Doubt. If you’re looking for a trip down memory lane, look no further!

7. It’s out really soon

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We don’t have to wait much longer for the release of the palette – it’s out on 3rd December and it will be available in House of Fraser and Debenhams. WARNING: expect massive queues and aggressive women outside all stores on this day.

8. It’s a bit pricey, but totally worth it!

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At €46, it’s most definitely not cheap – but hey, it’s nearly  Christmas and it’s important to treat yo’ self! So, we say, if you’re going to splash out on anything it’s definitely worth splashing out on this beauty.

9. A percentage of the profits go to charity

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The charity they will be donating to is called The Ultra Violet Edge, which aims to raise money for organisations that empower women. This’ll make it even easier to part with that €46 – and makes us love Gwen and Urban Decay that little bit more.

10. Urban Decay has always wanted to work with Gwen

Wende Zomnir, founding partner of Urban Decay (the jealousy is real), admitted in a promotional video that she’s always wanted to work with the No Doubt singer. “I remember hearing the song I’m Just a Girl, and she’s on the cover of some local music magazine, and I remember thinking, that girl’s so cool. I wish I could work with that girl some day. She’s so rad!”


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