Jamie Dornan Is The New Face Of Hugo Boss Cologne And Jaysus, He’s Looking Well

Hugo Boss are dab hands at choosing gorgeous men to be the faces of their scents. Gerard Butler, Ryan Reynolds and Chris Hemsworth have all done a turn as spokesmen, but their latest model has really got our hearts racing.

Yep, it’s Nordie hunk Jamie Dornan.

The Fifty Shades actor appears in the ads for the new BOSS The Scent alongside Dutch model Birgit Kos, who has walked the runway for Fendi, Versace and Roberto Cavalli.

Just when we thought we couldn’t be anymore jealous of the model, she gets to pose with the Down native and call it work. UGH. She said of the campaign:

I’m so happy to be a BOSS woman! Working with Jamie was great. I could not have asked for a better person to work with.

We’d say so, alright.

Don’t worry gals – it’s not just us that are giddy with this news, Jamie himself is over the moon too.

For me, BOSS represents sophistication, masculinity and elegance. That‘s why I’m thrilled to be joining the BOSS family as the new fragrance ambassador.

The campaign is set to be a series of both print and television ads that’ll air in September. We’re practically counting down the days to see him in all his glory during every ad break.