Celeb goss 22nd November 2018 by Cara Croke

Blac Chyna Is Facing Backlash For Creating A Skin Lightening Cream

She's travelling Nigeria to promote it.

People are very angry at Blac Chyna after she announced her new skin lightening cream with beauty brand Whitenicious.

Everyone was freaked after Chyna announced her new product, a Diamond Illuminating & Lightening Cream, on her Instagram account, telling fans she would be travelling Nigeria to promote the cream.

In a post on her Instagram, she wrote: “Lagos Nigeria, join me at the first official launch of my face cream, this Sunday November 25th, at the Whitenicious store from 1-5pm. Everyone is invited”. The ad shows a very light-skinned Chyna holding the cream.

View this post on Instagram

Lagos Nigeria, join me at the first official launch of my face cream this Sunday November 25th at the Whitenicious store from 1-5PM. Everyone is invited. @whitenicious

A post shared by Blac Chyna (@blacchyna) on Nov 19, 2018 at 5:47pm PST

The comments on the post have been turned off, however that didn’t stop people from complaining about the product on Twitter.

Blac Chyna is taking advantage of the insecurities of colourism and self hate. She is disgusting. Skin whitening cream is horrible. This should not be advertised and she is choosing Africa for a reason. Shameful.

— J✨ (@3jessi5) November 20, 2018

Blac Chyna selling bleaching cream in Africa??? The world really is backwards, sad thing is people will actually buy it.

— مرياما (@MariamasTL) November 20, 2018

Blac Chyna is going to Lagos, Nigeria to promote a bleaching cream and I am honestly disgusted.

— Hawa. (@MsJah_) November 20, 2018

Kim Kardashian came to Nigeria to co-host a show , Naomi Campbell came for a fashion event, but Blac Chyna is coming to sell bleaching cream ?

— AFRICAN MAN (@seekthelord_) November 21, 2018

The $250 cream which comes in a “handcrafted” Swarovski crystal jar, promises to hydrate, restore and lighten skin tone “without bleaching it out”. Over time users are expected to notice a “marked reduction” in age spots and a lightened appearance. Chyna is yet to comment on the controversy.

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