Cast YOUR Vote: Meet The Beauty InstaStar Nominees, Sponsored By Benefit Cosmetics

Everything you need to know about our first ever InstaStars!

The hayu STELLAR InstaStar Awards 2021 will take place on Saturday, November 6th in The Alex Hotel in Dublin, and will honour the best and brightest in Irish content creation across the social media spectrum.

Yes, an actual IRL awards ceremony which is sure to be most glam and glitzy event of the year, with those in attendance coming from all aspects of the ‘gram, including beauty, fashion, podcasting, comedy, food and those who inspire us, to name just a few categories.

As I’m sure you’re aware of by now, the voting system is OPEN and we’ve been blown away by the response so far, but if you haven’t cast your vote yet or you want to know a little bit more about our nominees, over the next two weeks we’re going to introduce you to everyone nominated across all 10 categories, showing you why we think they’re InstaStars.


Next up, we’re looking at all the nominees in the beauty category as sponsored by Benefit Cosmetics. These nominees have not only helped us to get creative when doing our own makeup during the various lockdowns, but they’ve helped provide a form of escapism, advice, tips and tricks as well as endless product knowledge on the newness to nab and miss when it comes to stocking up those beauty bags.

Aideen Kate Murphy


View this post on Instagram


A post shared by Aideen Kate (@aideenkate)

Aideen Kate is here to show you some versatile makeup looks. She’ll take you from a glowy daytime look to an ultra-glam night time look in minutes thanks to her creative reels and stories. A lover of a metallic eye and dewy skin, her page truly has every makeup style you could need.

Chloe Boucher


View this post on Instagram


A post shared by Chloé Boucher (@chloeboucher)

Chloe is a beauty guru you just need to follow on the ‘gram. Not only does she create amazing looks and tutorials for us to follow, but she also gives fantastic product recommendations on everything from tanning to skincare items.

Holly Carpenter


View this post on Instagram


A post shared by Holly Carpenter (@hollycarpenter)

Dublin gal Holly has some of the finest makeup looks for you to replicate. You’ll defo be lookin’ glam if you follow her advice. Oh, and as a bonus, she is constantly sharing cute snaps of her doggo Max. Beauty and puppies, what more could you want?

Jen Morris

Jen will have you embracing your more creative side when it comes to makeup. She offers some fun, fab, and unique looks that’ll put a smile on your face. While her looks can be bold and colourful, Jen’s main focus is all about letting inner beauty shine through and we love it!

Karen Constantine


View this post on Instagram


A post shared by Karen Constantine (@lovelygirlybits)

Karen’s page is full of super helpful tips and tricks that’ll have you hacking your way to a more efficient beauty routine. She also steers us towards the best products around with honest reviews, and offers brilliant tutorials too!

Louise McSharry


View this post on Instagram


A post shared by Louise McSharry (@louisemcsharry)

Louise is a professional beauty columnist, so you know she is an expert on what she’s talking about. Follow her advice and in no time you’ll become a pro at creating colourful and unique looks too! Louise isn’t afraid to push the boundaries of makeup and her looks are pretty inspiring!

Sabrina Hill


View this post on Instagram


A post shared by Sabrina Hill (@sabrina.hill_)

Sabrina is teaching us how to get luscious locks just like hers, one post at a time. As the owner of Kopper Hair Salon in Cork, Sabrina knows what she’s talking about and is gracious enough to share all the insider secrets with us.

Shauna Doyle


View this post on Instagram


A post shared by Shauna Doyle (@shaunadoyle.x)

Shauna is all about fashion, beauty and girly chats. On her page, you’ll find some seriously glamorous makeup looks, fabulous recommendations from fashion to food, plus the funniest nail inspo ever. We adore.

Simone Gannon


View this post on Instagram


A post shared by Simone (@simonescribes)

Simone is a skincare enthusiast who teaches her followers on how to build routines the right way and the best products and ingredients to use. Not only does she know all about skincare, but makeup as well – score!

Sinead Kavanagh

Sinead is trying and testing products, so we don’t have to. Skip buying blotchy foundation and wasting money on waxy mascara – instead, follow her recommendations. She’ll steer you right and save you money and time. Success!


View this post on Instagram


A post shared by Sinéad (@thebeauttruth)

The countdown to our first annual InstaStar event is now on, so get voting and mark Saturday 6th November in your calendars!


While this is a glitzy, invite-only event, hayu and STELLAR are giving some lucky voters the chance to attend this very exclusive evening as a special guest, to mingle with their favourite social media stars and experience the glamour for themselves! So be sure to stay tuned for all of the details, either here or over on our Instagram!

About hayu:

​hayu is the home of reality TV – with over 8,000 episodes of your favourite reality shows available to stream and download, including: Below Deck, Keeping Up With the Kardashians, The Real Housewives, Million Dollar Listing and Vanderpump Rules. Complete box sets mean you can binge watch series from the start whilst avoiding FOMO with many new episodes available the same day as the US. So what are you wating for? Try for free now at


Have your say

More like this