Celeb goss 27th July 2016 by Victoria Stokes
Cringe! Little Mix Made A Really Awkward Blunder When Promoting Their New Perfume On Instagram
And fans were pretty quick to notice it.
Remember back in May this year when Scott Disick made a spectacular social media gaffe by accidentally copying and pasting a marketing email on to a picture of a product he was paid to promote?
In which Scott Disick copied and pasted the email from the skinny tea marketing team onto his Instagram caption pic.twitter.com/ocVdxi4jaZ
— Young Lady (@frankiegreek) May 19, 2016
Well, Little Mix have pretty much just done the same thing.
Though the girls (or the people who run their Instagram) are usually ace at social media, they did make one major blunder yesterday which was then hastily deleted.
Unfortunately, some of Little Mix’s four million followers on the app were quick enough to screengrab their mistake.
A photo posted by Little Mix (@littlemix) on
The girls were promoting their new perfume WishMaker, with a pic of an advertisement of it on the side of a taxi, and though the caption now reads, “So surreal…we’re on the side of a taxi. Who’s got their bottle of#LMWISHMAKER? Let us know what you think! Launch event tomorrow”, fans say it initially had the words “How’s this copy Jade?”.
Basically, someone from their PR team must have sent the message over to Jade for approval and then forgot to take out that part of the caption before posting.
Noooooo!
Fans were quick to poke fun at the girls too, with many writing ‘How’s this copy Jade?’ repeatedly in the comments.
Awkwardness aside though, we can’t see this little mistake doing any damage to sales of their new perfume.