Trending 2nd June 2016 by Paula Lyne

Have You Noticed H&M’s Sizes Getting Smaller? These Shoppers Seem Pretty P***ed Off

Ah, clothes shopping. Sometimes it’s an easy-breezy experience and other times you leave the fitting room in a red-faced sweat, vowing never to touch a piece of bread or a square of Dairy Milk ever again.

One store which has been leaving a lot of shoppers in a panic of late is H&M. The store has reportedly scaled down its sizing on various lines, with some shoppers saying they’ve had to go one or even two sizes above their normal size.

I love h&m but 100% sure they make their sizes smaller than they are. I’m a 6-8 and usually need to get an 8/10 in jeans with my 27 waist

— Bryna Dawson (@BryBry_x) February 22, 2016

Is it just me or is the H&M sizing getting smaller? I’m wearing things 2 sizes up than my actual size

— Katie (@KGravesyy) May 6, 2016

Not only is it frustrating, it’s been leaving people feeling pretty down on themselves.

Had a mental breakdown cause H&M’s biggest size didn’t fit. Went to a different shop, three sizes smaller did fit. Thanks @hm love ur sizing

— Seg/Sam (@WhySeg) December 19, 2015

How annoying are H&M’s sizing? I am a lady of a larger thigh and bum – MAKE THE CLOTHES FOR THE RIGHT SIZE NOt two sizes smaller smh

— chloë hulse (@chloereadsbooks) April 28, 2016

H & M: your sizes are bullshit. I have to go 4-6 sizes up to fit in your clothes. Stop promoting anorexia.

Sincerely,
Women.

— Rachel Potter (@therachelpotter) May 22, 2016

Over on Facebook, users of the GirlCrew Dublin page have been weighing in on the issue too:

There’s been suggestions that the size shrinkage is restricted to lines aimed at younger shoppers, with more “mature” lines like H&M Basics still keeping to slightly larger size ranges.

H&M sizes are weird.Jumpsuit in 38 fits perfect,also dress in X-Small while another one in 40 is way to small and I can’t get skirt in 38 up

— Inga Rós (@Inga_Ros) May 31, 2016

H&m sizes are so weird. One top is fair too bit and another of the same size won’t even go round my boobs wtf

— Connie (@conleighlew) May 21, 2016

Of course, the problem isn’t restricted to H&M – other retailers have been called out for extreme variation in sizes too:

I went to Penneys to get a few tops.I bought various tops in sizes 8, 10, 12 &14 (all tried on!) MADNESS! Size on label means nothing!!

— Avril Bán-Dearg (@Pink_Avvy) May 20, 2016