The Highest Earning Love Island Star From 2021’s Series Has Been Revealed

Hint: she is a liar, and actress, and the highest earner on IG this year!


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A post shared by Love Island (@loveisland)

Love Island, the perfect place to find true love! But, of course, that isn’t all contestants leave the villa with. A massive staple of the show is watching islander’s grow their careers with their new found followings and fame. After seeing which couples find success in the real world, the next most exciting part is seeing what brand deal everyone lands.

So considering this year was one of the best seasons yet, trending on Twitter every night, and averaging over 4 million viewers a day, which contestant has earned the most from this year’s cohort?

Well, that honour goes to none other than one half of this year winning couple, Ekin-Su Cülcüloğlu.

Yep, our girl Ekin-Su managed to win our hearts, taking the crown with bf Davide Sanclimenti. And since then she has been working non-stop, which has clearly paid off, literally! As the Turkish actress is said to be the Instagram earner of the 2021 season, earning an estimated €11,500 per sponsored post on Instagram, according to CasinoGuardian.

But that’s not including her many brand deals since leaving the villa.

Ekin-Su is the face of American fashion retailer Oh Polly, and released a capsule collection with them earlier this year. The deal was announced back in August and is said to be the biggest in Love Island history, with Ekin earning an estimated £1 million, or €1.1 million.

She also has a partnership with BPerfect Cosmetics, and will be releasing a capsule collection with them soon.

But it doesn’t end there as she has also landed a deal with Beauty Works, and will also be releasing a line of hair extensions soon.

Ohhhh, but that’s just her brand deals… when we say she is working hard, we mean it as she also has plenty of TV projects in the works too.


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A post shared by Davide Sanclimenti (@davidesancli)

Ekin-Su is set to take to the ice shortly, as she’s signed up for the 2023 season of Dancing On Ice.

Revealing the news on Good Morning Britain, she said:

“I’ve got some amazing news to tell you, I’m going to be doing this year’s Dancing on Ice!

“I’m so excited, I can’t wait to get myself on the ice and skate. Stay tuned and see you on the ice!”

She and beau Davide will also have their own reality show, debuting on ITV soon. It will see them travel around their native Italy, and Turkey, explore each other’s culture.