What Are The Drinking Rules On Love Island This Year?

Will we see the Islanders party more than usual?

As you may or may not have heard, WKD has recoupled with Love Island for the 2022 season, bringing back its pink limited edition bottles which became a popular hit last year when the brand was first announced as the official alcohol sponsor for the show.

However, when it comes to Love Island and alcohol, there’s always chatter around what the rules *actually* are and how many drinks the Islanders are allowed to have on any given night?

From watching the show, you’ll usually see the contestants drinking alcohol from fancy flutes and wine glasses with their names down the side, similar to the water bottles. Or, like we saw in the winter season, the Islanders drank from colour cups.

But inside the glasses, regardless of the season, the alcohol consisted of some type of prosecco, wine or beer, with a strict alcohol policy in place.

And this year, it looks to stay the same. WKD noted online that as Love Island’s official sponsor they will be providing the “perfect viewing refreshment” for fans at home as they watch their favourite Islanders get pulled for a chat.

So sadly, for those inside the villa, it looks as though the beverages won’t be getting a switch up.

Speaking to Closer, Eyal Booker, who you may know from season four, said there was no chance of getting too boozed up with a two drink limit in place.

“It was very, very limited. Max two glasses of wine a night and that’s max!” Eyal told the publication.

Producers of the show are also very cautious of the Islanders safety and wellbeing when it comes to filming party nights, nothing that all contestants are carefully watched and monitored.

“We provide our Islanders with all of the necessary precautionary measures and all alcohol consumption is strictly monitored by our production team,” a spokesperson for the show previously told Heart Radio.

And while WKD were lucky enough to keep their partnership this year, the main fashion sponsor ISAWITFIRST has been replaced for 2022 to put sustainability at the forefront. eBay will now partner with Love Island, the first time ever that the show has ditched fast fashion.

“We are thrilled to be pairing up with eBay this year as our pre-loved fashion partner,” the reality show’s executive producer Mike Spencer has revealed. “As a show we strive to be a more eco-friendly production with more focus on ways in which we can visibly show this on screen.

“This partnership will see our Islanders get to dive into the shared wardrobes and help themselves to some incredible pre-loved clothes sourced from Ebay. We aim to inspire our demographic and show that there are incredible finds to be had and how sharing is, in some small way, caring.”


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And Love Island seems to be adamant on making changes. This year they’re also removing the food challenge, “vowing to show sex again” and continuing the ban on smoking which we’ve seen since season four. In 2017, season three, you’d see the Islanders constantly chatting and puffing on a cigarette, but in 2018 those rules changed, with Islanders being made stand in a designated smoking area one at a time.

The smoking area is apparently filmed too, according to a source who spoke to OK!, but since they frequent the area on solo trips only, we’ve never actually seen any footage from here.

Love Island returns next week, June 6th to Virgin Media One and Virgin Media Player.