Hayu STELLAR InstaStar 2023: InstaStar of the Year Nominees, sponsored by Hayu

Time to start voting!

We’re back and better than ever!

The Hayu STELLAR InstaStar Awards are returning for their third year this September – and it’s safe to say that we are so excited to crown the brightest and best in online content creation.

This year, we are once again joined by our amazing title sponsor Hayu, as well as so many other incredible category sponsors including Pandora, Penneys, Laura Mercier, Kerry Hanaphy, Perfectil, Instagram, Schweppes, Schweppes, and Tayto Occasions.

Taking place on Friday, September 8th in one of Dublin’s gorgeous and most exciting new venues, the Dean Townhouse, we’ll be celebrating the best Ireland has to offer when it comes to shining bright online across 12 categories: InstaStar of the Year, Rising InstaStar, Fashion InstaStar Over 100k, Fashion InstaStar Under 100k, Beauty InstaStar Over 50k, Beauty InstaStar Under 50k, Wellness InstaStar, Travel InstaStar, Home & Lifestyle InstaStar, Foodie InstaStar, Comedy InstaStar, Podcast InstaStar, as well as Best Dressed on the Night.

On the night, guests can enjoy some delicious drinks, a fun photobooth, and some tasty food.

Take a look at the incredible nominees for InstaStar of the Year, sponsored by Hayu, below – and make sure you cast your votes here NOW!

Rosie Connolly @rosieconnxx


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After establishing her well-loved blog, Hearts, Heels and Handbags, Rosie garnered a substantial following. Building on her success, she ventured into the world of fashion and launched her premium clothing brand, 4TH ARQ, which quickly gained a devoted cult following.

Terrie McEvoy @terriemcevoy

Terrie McEvoy, the visionary behind Bahama Body, invites her audience to join her on a journey through her life as a mother, businessperson, and avid adventurer. Her content is a captivating blend of inspiration and relatability, sharing engaging stories of family, travel, and business.

Charleen Murphy @charleenmurphy


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Charleen Murphy, the co-host of the Hold My Drink Podcast, has also recently introduced her own makeup collection in collaboration with Kash Beauty. A content queen!

Trisha Lewis @trishastransformation

Starting her career as a head chef, Trisha Lewis is an author of 2 bestselling books and the owner of Sharp by Trisha Lewis. On Insta, Trisha has been promoting healthy weight loss while focusing on self-love.

Louise Cooney @louisecooney_


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The host of the Open Book Podcast, Louise is an entrepreneur as well as a fashion and lifestyle blogger. She has recently announced that she is expecting her first child with her boyfriend Mark.

Aimee Connolly @aimeeconnolly_com

Makeup artist and businesswoman, Aimee Connolly has built a successful empire with her makeup brand Sculpted by Aimee. She is also a magazine columnist and TV beauty segment presenter.

Dami Hope @damihope


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Dami, a microbiologist from Dublin, took part in Love island 2022. His creative flair and genuine personality make him a standout figure in the digital landscape, and his creativity continues to shine through his engaging content.

Lisa Jordan @justjordan.ie


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Lisa Jordan, a renowned lifestyle blogger, is the mastermind behind Luna by Lisa, a highly successful makeup and beauty brand, as well as Luna Haircare and Edit Row – and we just love her content too!

Miriam Mullins @miriammullins_

In 2020, Miriam’s life took a dramatic turn when she went viral on TikTok during the pandemic, becoming an overnight sensation. Now, you can catch her on RedFM’s Red Hits, where she continues to entertain and engage her audience… And on TikTok, of course.

Lauren Whelan @laurenwhelannnnn

Lauren is undeniably one of Ireland’s biggest social media stars, boasting an impressive 1.5 million followers on TikTok and 86.5K on Instagram. Her influence in the digital space has led to collaborations with renowned brands such as Pretty Little Thing, BooHoo, and Garnier.

Words by Jakub Leszkiewicz