Here’s How To Design A Custom Watch For You And Your Loved-Ones This Christmas

Ever fancied yourself as a watch designer? Well, now with Swatch, you can create your own custom timepiece thanks to its Swatch X You series. The world-famous brand has been creating innovative timepieces for over 34 years, but now it’s your turn.

Whether you’re treating yourself or shopping for your loved-ones, you can create a personalised watch in just five easy steps in-store or online.

Step one 

Select a Gent (34mm) or New Gent (41mm) case size.

Step Two

Pick your watch head.

Step Three

Choose an upper strap and lower strap. There’s lots of options from solid mint green to racy red stripes, so there’s something to suit every style. You can go matchy-matchy or mix it up entirely – you’re the designer, so it’s all up to you!

Step Four

Finish off each unique look with a loop to hold the strap in place.

Step Five

Can’t get enough? Add a pin or an extra loop to ensure complete individuality!

And don’t forget to show it off! Tag #SwatchXMe on social media to launch your design worldwide. Showing off an individual style has never been easier than with Swatch X You, don’t you think?

Top tip:  Get a pair of custom watches made for you and your BFF, bringing friendship bracelets to the next (and more stylish) level!