3 Top Irish Fashion Bloggers Tell Us How To Nab The Best Black Friday Bargains

Savvy shoppers Suzanne Jackson, Ciara O'Doherty and Rebecca O'Byrne share their tips for Black Friday shopping success.

Ciara O’Doherty

Ciara O'Doherty

Be sure to check the store’s return policy before purchasing.

“I’ve always been a big online shopper, which means avoiding those crazy Black Friday crowds,” says blogger and stylist Ciara O’Doherty. “I’d recommend setting aside an hour or two where you can really get into turbo-shopping mode, and have a checklist of items that you actually need, which you can look for before impulse-buying anything. A new winter coat, a pair of comfy ankle boots, a Christmas present for your Mum; cover the necessities before you treat yourself to anything else.

“Also, be sure to check the store’s return policy before purchasing, as you want to make sure you can return an item if it’s not right.”

Suzanne Jackson

Suzanne Jackson

Follow the rule of three.

“It’s tempting to go mad on Black Friday when there are so many amazing deals,” warns Suzanne, “but there’s a great trick that can help you shop smarter so that you’re not left with a big credit card bill after Christmas. It’s called ‘The Rule Of Three’.

“Before you buy an item of clothing, ask yourself if it’s likely that you will wear it at least three times in the next three months, and if you already own three items that you can wear it with. If the answer is no, then don’t buy it. It doesn’t matter how much money you’re saving on an item; it’s not a bargain unless you’re going to get good wear from it.

“And don’t forget, if there’s a particular website you want to shop from, then create your customer account in advance so that you’re not held up doing so on Black Friday itself.”

Rebecca O’Byrne

Haute So Fabulous

It’s all about planning and not panicking.

“I once shopped in New York City on Black Friday and it brought a new and almost literal meaning to the phrase ‘shop till you drop,'” says Haute So Fabulous blogger Rebecca O’Byrne. “It was insane and people were unstoppable in their pursuit of a bargain. I couldn’t handle it.

“I’ve since grown old and wise and stick to online shopping for the occasion. It’s all about planning and not panicking. I always ask myself these three simple questions: is it REALLY good value? Do I actually need it? And if it’s a lot of money to invest in any one item, will I wear it or use it for seasons to come? It’s really only good value if it genuinely fits into your life, wardrobe and style. Don’t just buy it because it’s not full price.”


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