Cheryl has launched her very own line of lipsticks, Paint by Cheryl, with L’Oreal and they’ll be available from 18th October in Boots.
The former X Factor judge wanted the business venture to be a positive and proactive one, and so £1 from each lip kit will be donated to Cheryl’s Trust, her children’s charity in association with the Prince’s Trust.
The 34-year-old shared a video on Instagram in which she’s dressed in a white lab coat and asks, “Is this my desk?” She’s then seen mixing a range of bright colours, and says, “I am so excited to be making my shades for my collection.” The three kits will be made available in Greige, Burgundy and Peach.
Cheryl captioned the BTS video, “I cannot wait to share my new @lorealmakeup ‘Paint by Cheryl’ collection with you all! This is me in the makeup labs 🔬🎨 where I learnt all about the different lip pigments and shades 💋💄.”
She later posted a snap in which she’s wearing one of her autumnal shades, ‘Burgundy’. It’s a matte lippie and seems to come with its own matching liner. Watch out Kylie Jenner…
Fans are already in love with the new collection despite not having seen it yet. One girl tweeted, “I can’t decide which colour lipstick to get of yours ’cause I don’t know what suits me 😭🤷🏼♀️ l’ll just buy them all 😏😉🙌🏻💋💄.”
Another fan wrote, “Gonna buy lots to help with the trust too ❤️ 🙌🏻 .”
— Christina 💎 (@CEJ4JLS_Cheryl) October 17, 2017
@CherylOfficial I can't decide which colour lipstick to get of yours cause I don't know what suits me 😭🤷🏼♀️ lll just buy them all 😏😉🙌🏻💋💄
— Christina 💎 (@CEJ4JLS_Cheryl) October 16, 2017
Will you be buying any of Cheryl’s lippies?
Get the latest news, hottest trends & biggest competitions to your inbox.